PIRACY IS NOT COOL

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Who We Are and What We Do

The Piracy Is Not Cool (PINC) initiative aims to educate everyday internet users, like you, about the importance of supporting the entertainment industries we all enjoy. For our customers, we monitor illegal channels of content distribution and inform the infringers about legal alternatives for obtaining the content.

WHY IT MATTERS

The last two decades have seen the internet become a wonderful addition to our lives. The ability to share ideas and information with ease has completely changed the way the world works. With all this innovation, new challenges have also appeared. These can be seen through the impact of services like Uber, the struggles of the newspaper business and, perhaps most prominently, in online piracy of entertainment media.

Many industries have had to adapt and the entertainment world is no exception. Led by innovators like Netflix and Spotify, all of us now have affordable ways to access our favourite content digitally. With these new platforms, we can easily give back to creators that make us laugh, captivate our attention, and take us to worlds outside our own – all from the comfort of our home. Paying a fair price is the only way to ensure that we continue to get the quality of media we have today.

On our web page, we offer information on why it matters and what the alternatives are.

PIRACY'S IMPACT

Sharing is caring, but only when no one’s rights and liberties are at stake!

Online piracy has been a threat to the entertainment industry for decades.

With software and video games today, there are many tools out there that prevent piracy. For movies and music, protecting copyrighted materials has been much more difficult. Even with a variety of low-priced and free subscription offers, there is still a surprising amount of interest in pirated content.

While governments try to find appropriate punitive measures for digital media theft, we see the best path forward as one of education. There are real world repercussions of online piracy for the creative industry and we feel that with the appropriate level of awareness, people will choose legal alternatives.

GET IN TOUCH

Want to talk to us more about piracy or copyright? Have questions about a partnership or an infringement notice?

You can reach us by giving us a call at +1 778 381 5791 or filling out the form.

LEGAL ALTERNATIVES

Netflix

The service that changed the way the world watches TV. Netflix has a great collection of originals, like Stranger Things, while providing a massive selection of mainstream titles from your favourite producers.
Plans start at $10 per month with no commitment.

CraveTV

While Crave may have started with a less-than extensive collection, they have recently pulled out all the stops to create one of the best digital platforms for television and movies in Canada. A cable subscription is no longer required. With access to live TV and episodes of your favourite shows the day after they air (HBO and Showtime included), Crave is quickly becoming the go-to choice for Canadians. They even regularly add recent blockbuster movies to their lineup before other streaming services.

Starting at $10 per month with a commitment and $15 without.

Kanopy

Kanopy launched relatively quietly in Canada. Supported by an international group of libraries and universities, all you need is a public or university library card to get access to an assortment of critically-acclaimed movies, documentaries and foreign films.

Completely Free!

Amazon Prime

Amazon is for much more than shopping these days. Beyond free shipping, an Amazon Prime membership will get you access to Prime Video’s exclusive and popular productions, as well as over 1 million songs through Prime Music.

Less than $7 per month with a commitment and $8 without.

*Current university/college students may qualify for 50% off the standard Prime pricing.